Writer, Editor & Content Strategist
Resume
Professional Summary
I’m a writer, editor, and content strategist with more than a decade of experience helping brands and publications tell stories that people remember. I started my career at a national newsstand publication, where I worked my way up from copyeditor to editorial director, overseeing the brand’s content strategy, leading creative teams, and mentoring emerging writers. From there, I joined a leading B2B voice in Canada’s marketing industry, where I had the chance to speak to C-suite audiences.
Today, I work independently with clients across industries to create editorial features, brand storytelling, and SEO-driven content that connects and performs. Whether I’m writing a long-form article, shaping a brand narrative, or refining copy until it sings, my goal is always the same: to make words work harder and tell stories that stick.
Work Experience
2023 - Present
Writer, Editor & Content Strategist | Freelance
Partnering with clients and businesses to develop and execute content strategies across print and digital platforms. Pitching, writing, editing, and optimizing content for magazines, websites, blogs, social media, email campaigns, and press releases. Managing content calendars for consistent, SEO-driven messaging aligned with brand and marketing goals.
2022 - 2023
Associate Editor | Strategy Magazine
Managed content for weekly newsletters, created briefs for freelancers, sourced and interviewed experts, wrote articles for print and online, copyedited and proofed assets, collaborated with art, sales, and events teams.
2013 - 2022
Multiple Editorial Roles | STRONG Fitness Magazine
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Editorial Director 2021-2022
Led the development and implementation of the brand’s content strategy through print, online, and social media. Collaborated across teams, managed budgets, directed photoshoots, developed flat plans, mentored junior staff, and maintained production schedules.
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Health Editor 2019-2021
Developed and executed strategies as a section editor by leveraging trends and social media engagement. Produced print and digital content while creating briefs for freelancers.
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Writer 2015-2022
Pitching, researching, and writing columns, features, and profiles for print and digital platforms.
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Copyeditor 2013-2021
Editing for clarity, consistency, and correctness across print and digital platforms. Developed in-house style guide.
Education
2016
Ryerson University
Publishing Certificate
2008
York University
BA Dance Studies
Professional Skillset
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Content writing
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Copywriting
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Proofreading and editing
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Content management
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SEO
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Research and interviews
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Photoshoot direction
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WordPress
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Microsoft Office
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Google Suite
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Canva
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Slack
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MailChimp
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Adobe Creative Suite
Fun Fact
Prior to the COVID-19 pandemic, I founded and operated a dance school in the Ottawa Valley. Within a (very) small community, I grew the studio to over 150 students while executing its marketing, mentorship, and community programming, and teaching the majority of classes. I hold a teaching certification with the Cecchetti Council of America, one of the top recognized pedagogy methods globally.